Plaza Uomo Launch at Sir of Sweden in Malmö

Last week Plaza Magazine launched their latest issue of Plaza Uomo together with Sir of Sweden in their new store in Malmö. Always pleasure with these kind of events in “big” Malmö. Plaza Uomo was represented by Konrad Olsson – editor in chief and Ludvig Hirsch – marketing director (also known as. theitaliancode). From Sir of Sweden you could meet Johan Salomonsson – creative director and also the owner Mats Ljungström.

The latest issue features Simon Crompton from Permanent Style.

Simon Crompton from Permanent Style | Photo: Dennis Bärlund

Plaza Uomo is a classic style journal for men, picking up on the booming interest in classic dressing. It’s all about know-how, elegance and taste. It is a cicerone to all things sartorial, serving its readers with the secrets behind the perfect suit, shirt or watch. The journal has a natural bond to the tailors of Italy, London’s Savile Row and its well-dressed counterparts around the globe. It draws inspiration from the history of masculine style, from Cary Grant, Marcello Mastroianni and Michael Caine to modern-day icons such as Jeremy Hackett and Tom Ford. Source: Plaza Uomo

The journal is distributed 4 times a year in Swedish and twice a year in English alongside  Plaza Magazine. If your interested in subscribing, make sure to visit their website for more details.


Sir of Sweden’s new store in Malmö on Baltzargatan
The Sir of Sweden & Plaza Uomo Line up – from left to right: Ludvig, Mats, Konrad and Johan
Svante “Theurbanhippieswe”, Max from Nifty Jeans and Johann & Johanna from Sages
Together with CJ and TheItalianCode
Gabbe representing Engelska Herr
Axel from Engelska Herr and Max from Nifty jeans sharing experiences
My friend Thomas from “The bespoke shop” in the latest issue
Mandatory shoe pic! RM Williams, Vass and Allen Edmonds

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